- Worked with Gordon Brothers, a Private Equity firm, to analyze, identify and act on opportunities to grow Andrew Marc brand
Identifying Market
Opportunities for Growth
- Provided in depth analysis of market opportunities, company financials and retailer partnerships and created plan to increase company value in preparation of future acquisition
- Created and implemented a business acumen for all divisions to prepare the company for growth and acquisition
Growing Annual
Revenues by 55%
- Identified market trends and opportunity to increase sales across secondary product categories
- Pre-negotiated assortment change and increased budgets with retail partners for expanded secondary categories
- Launched direct to consumer focused e-commerce website, one of the first in the industry, and successfully hit seven figure sales in <12 months with a 70% profit margin